ECP has every incentive to be totally transparent about their backers. Transparency would be more likely to bring back Visa/Mastercard, soothe regulators, and fix the business. The only reason to act against such strong incentives is if you have something to hide. To the outside observer, ECP’s operations, staffing, and funding inspire little to no confidence.

A new private equity firm based in Ottawa says it has acquired the company behind one of the world's largest pornography site, Pornhub.